UNT's accelerated online Master of Science in Digital Communication Analytics is designed to give a broad-based approach to enable you to extract, report, model and analyze communications data facilitate better decision-making in public relations, marketing or advertising.
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Designed for novices in the field, the MSDCA program's brand promise is "step-by-step progress" to help ensure student success. No prior knowledge of digital communication analytics is required. If you understand the importance of analytics in today's data-driven world but aren't sure where to begin, the Mayborn's MSDCA program can help you build skills from the ground up.